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One of the problems with AI education is that it is very easy to confuse learning with watching. You can sit through a long presentation about prompts, agents, models and automation and leave knowing more than you did an hour earlier. The harder question is whether anything in your business changed the next morning.

That is the standard I care about. We’ve had agents leave our workshops with a piece of content ready to publish, a new way to organize information, a dashboard, a better workflow or a clearer understanding of how to use tools such as ChatGPT and Claude. One member used what she learned with Claude to help create and publish her first video.

That’s more meaningful to me than someone saying the class was interesting. AI becomes valuable when it removes friction from work you already need to do. If it helps you prepare faster, follow up more consistently, create something you have been avoiding, or understand your business more clearly, then it has earned a place in your workflow.

Here is a useful exercise. Pick one task you keep postponing and ask AI to interview you about it one question at a time. Tell it to keep asking questions until it understands the goal, the people involved, the tools you use and what success should look like. Then ask it to build the simplest repeatable process for getting the task done.

That is a much better use of AI than asking it to “write me a post.” It is also the kind of thing we spend time on in the workshops. The goal is not to collect prompts. It is to build ways of working that make the business easier to run.

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Tristan